Driver & Vehicle 360
Unified driver, vehicle and household profiles spanning OEM, dealer and aftermarket touchpoints.
Industry Cloud
Salesforce Automotive Cloud
Drive a connected experience across OEMs, dealers, fleets and drivers — from first inquiry through service, retention and renewal.
Capabilities
What Automotive Cloud brings
Dealer Lifecycle
Lead routing, test-drive scheduling, deal management and dealer enablement.
Service & Retention
Service appointments, recall campaigns, warranty tracking and proactive outreach.
Connected Vehicle Data
Telemetry-driven insights for usage, maintenance and personalized offers.
Outcomes seen in deployments
Faster lead-to-test-drive cycles
Higher service retention
Better dealer-OEM data alignment
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